If you've ever needed some help in this area, Steve's book is for you.
Go buy it make it start working for you and your book sales!
Great Resource for Budding Entrepreneurs:
This guide to plugging your business online at different social networking sites as well as a variety of other websites is a great resource for anyone looking to better understand what's going on online. I am a big advocate of MySpace - most of my business is derived from there - but haven't expanded into blogging/podcasting yet. After reading Steve Weber's book, I am convinced there is a huge untapped market out there! Great book - definitely worth picking up.
Easy read:
This book is an easy read, practical and simplifies everything you may have read so far about promoting your business online, on myspace, Youtube, blogs, etc. What I enjoyed about it, was that it's not a very big and boring book, while it covers everything you need to know. It was just like reading magazine articles, for me. I highly recommend it, specially to people new to `marketing online'. www.bigpetsupply.com www.bulkbuysonline.com
Basic info quickly growing outdated:
This is a helpful book for navigating the waves of social networking. It's a quick read, with useful links and helpful tactics for the non-geek to leverage the web in marketing their business. Unfortunately, any book of this sort quickly becomes outdated - social technologies ebb and flow that quickly. A *huge* portion of the book is dedicated to MySpace, for example. One tiny paragraph is devoted to Facebook. As I am a FB user and don't bother with MySpace, that means several of this book's chapters... more info
