No B.S. Ruthless Management of People and Profits: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Guide to Really Getting Rich (No B.S.)
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Here it is: no warm 'n fuzzies, no academic theories-just hard-core strategies from real world trenches...the long-overdue management book no one but Dan Kennedy would dare to write. This is your permission slip to take back control of your business, enforce standards, manage for maximum profit and actually get performance from your people!
Kennedy covers:
The true nature of employer-employee relationships: friendly while you feed them (Why ownership mentality is a futile and dangerous goal)
The two most crucial (and liberating) management decisions
The worst number in business is...(fix this before it's too late!)
Leadership is vastly overrated: a new, rational model for profitable productivity
Why and how to make marketing the master-all others servants
Mice at play, and how to get compliance when the cat's away
Finding the magic "GE-Spot" for your particular business' greatest success with its customers
Fairness be damned-to the winners the spoils (it's time to start paying for performance, not for showing up)
Is a happy workplace a productive workplace? a serious look at the new, fun mandate-lies the management theorists sell
Managing the sales process-the biggest instant improvement (more $ now!)
Customer Reviews:
Avg. Customer Rating: 5.0 / 5.0
More straight shotting from Dan:
He does it again. Dan delivers a tough-love book on business management. If you like Dan's brand of brash no bull ways to do things you will appriciate this book. Don't expect any subtle, mamby-pamby, skirt around the real issues here. This is tough get-it-done management. A good read.
Ruthless is the only way to win:
If you had to pick one book to read on management, Dan Kennedy's Ruthless Management should be it. Great insights on things many small business people never bother to think about... and they are the same things that may be killing their business.
The truth doesn't hurt-- in fact it's liberating!:
I recall reading how Dan himself believes he'll get negative responses from wussies who get affected by his no-nonsense approach, and am glad to see people are (so far) more sensible than that and giving this book the praise and attention it deserves! Many management books peddled by academic types who never even tried their hand at a real business espouse such banalities as employees being their no. 1 resource, etc. etc. There's nothing wrong with that, but the truth is, a business IS a business and... more info
Very good eye-opening book:
I highly recommend this book to anyone who has staff in their business. I used to think that I managed my staff pretty well, but after reading this book and applying the techniques I've learnt that I was really letting myself and my staff down by not getting the best out of them. I'd say most people reading will notice a 40% increase in productivity if they apply just some of the tips in here. One of my tips for implementing what is taught is to use clockingit software, which is free on the web. I also... more info
