Jay Abraham, a trusted advisor to many top corporations,brings together more than two hundred brilliant business-career ideas in this, his first major book. Abraham reveals numerous new profit and personal advancement opportunities "hidden in plain sight" in and around every business organization today. He also demonstrates how all of us can maximize our careers and our incomes by applying fresh ways of looking at our many options in the vast new opportunity society that's around us.This personal and practical career book is destined to become a new business classic--an idea-fille guide to multiply everyone's growth potential in the prosperous new century ahead.
Marketing wiz Jay Abraham provides some powerful strategies for boosting your career or business in Getting Everything You Can Out of All You've Got. Abraham believes that anyone can advance in life by tapping into hidden assets and developing the right mindset. He writes, "You are surrounded by simple, obvious solutions that can dramatically increase your income, power, influence and success. The problem is, you just don't see them." Over the course of 21 chapters, he shows how to get ahead by treating bosses and clients as valued friends; find better and more exciting ways of doing things; develop "unique selling propositions"; persuade people to follow your lead; master the art of selling on the telephone; craft a formal referral system; sell on the Internet; and forge strong, established business relationships. Abraham's central theme is that everyone is in sales. In almost any profession, people must be skilled at selling themselves and their ideas, not just their company's product or service. Engagingly written, the book features more than 200 examples of people and companies who have successfully used these techniques, from Bill Gates and Dennis Rodman to Sharper Image and Federal Express. --Dan Ring
Customer Reviews:
Avg. Customer Rating: 4.5 / 5.0
Track, Test, and Tweak for Results!:
Jay Abraham, America's number one marketing wizard, has helped more than 400 companies, including IBM, Microsoft, Citibank, and Charles Schwab. This book contains 21 ways to "out-think, out-perform, and out-earn the competition." Jay strategies have been proven in the trenches of battle. He is like a ninja-fast, flexible, and fluid. Most academic books on marketing contain outdated theories for slow, slumbering giants with resources that you don't have. I have never purchased an academic business... more info
solid thinking - useful for consultants:
A lot of the business and marketing books on
Amazon get 5-star reviews. Maybe if you haven't
read some other books or been to seminars a
book like this one is a revelation. To me
it's not but it still articulates some good
ideas. This is a very useful book for anybody who
is a marketing consultant - if you can incorporate
some of the patter in here into your sales pitches
clients will desperately want your ideas working
for them - and Abraham no... more info
Easy Ways to Get More Out of What You Already Have:
Jay Abraham is that rare breed. A creative thinker who is also practical. A visionary who can also identify the day-to-day, first steps. Getting Everything You Can Out of All You've Got describes 21 ways to "out-think, out-perform and out-earn the competition." I gained particular value from three concepts. (1) The directive to test, test and re-test. Often a small change in a sales letter or website can reap tremendous rewards.
(2) The "host-beneficiary" relationship. Find an organization that... more info
We all know wise business men. This book is their secret.:
This book has several time tested business secrets. They are used by wise business people all over the world with wonderful result. This really makes everything out of what you have got.
