Customer Review: This is a great for those who want to learn mysql. It's easy to understand and the examples are clear and simple and teach you step by step what you need to know.
I just think it would be better to focus on Oracle SQL than mysql and that sometime the book doesn't cover the why and how of... more info
I really enjoy cookbooks because of their no nonsense organization. This MySQL book exactly fits that description. Chances are just scanning the table of contents you'll find the question you are asking with the answer and explanation at your fingertips. Nuggets of information I found... more info
Customer Review: I must admit I had some preconceptions when I picked up this book. I thought it might be a little weak on substance. I also thought it was trying to do too much, with such a broad topic. It turns out I was pleasantly surprised. For starters I read the preface. The authors work in technical... more info
Customer Review: I was recently asked by the publisher to review Collective Intelligence in Action. The author is Satnam Alag, a Bay area engineer with a Ph.D. from the University of California, Berkeley. Dr. Alag is VP of NextBio, a specialized search engine. The first chapter is free and so is the source code... more info
Customer Review: This book is great for CMOs or marketing decision makers who are looking to incorporate web analytics into their business and have no idea where to start. It walks the reader through the entire process of finding and organizing the right team, how to define your metrics of success with your website,... more info
Customer Review: This is a good book. Business Intelligence is a broad and many times an incorrectly used term. My opinion is that in essence, Business Intelligence is all about getting information into the hands of business users so they can make decisions. This book is written for the business user.... more info
Customer Review: this book is a very completed and updated quick look to database world and optimal reference book for sql/mySQL primer.
Stefano Gallozzi