Customer Review: In the last 15+ years I have read 100+ sales books. I would only recommend about 5, this is one of them. This is the best Executive/Business Owner level Sales and Marketing system book I have read. This is a big picture and overview book with many useful extras. I have read no other sales... more info
Customer Review: "If it's so easy to understand and it makes so much sense, why don't more companies get tuned it?" "Tuned In" by Craif Stull, Phil Myers & David Meerman Scott is a book on how to create the "resonator", the product that sells itself. Or (quoted from the book); "The perfect solution to... more info
Customer Review: I'm relatively new to Salesforce.com and I've found this book to be a huge help. At my organization, we did not hire any consultants to assist us in customizing Salesforce.com for our needs. This book has been by my side as a handy resource to the questions that I've had as I get comfortable with... more info
Customer Review: This book was very easy to read in that it was straight forward and had good explanations and examples of the topic. The title was explained from the onset and summarized the content of the book. The remainder of the book went on to explain why Long Tail economics is happening and how it got... more info
Customer Review: "Little Red Book of Sales Answers" by Jeffrey Gitomer addresses questions salespeople may have about their job and techniques to improve skills, particularly in the following areas: 1. Your humor and creativity.
2. Your writing, finding a mentor, and secret of worry-free living.
3.... more info
Customer Review: This book is very easy to read and has loads of great tips and checklists, covering most sales situations. It's one sales book that I recommend to my clients. Like all business books you only need one new idea to pay for them, this book has many.
Customer Review: I have found that most books about marketing are about someone's one success in the past and just discuss the barriers they had to break to make their winning strategy work...they tend to be egocentric. I have wanted a book that really lines out the steps to take to create people loyal to a brand. I... more info